I have always known PEUGEOT as a partner of the Stade Toulousain. Moreover, I liked rugby so much at a young age that it is quite possible that I connected with the brand through this means before the cars themselves. In any case, for me it is the brand partner of the Stade, the club whose jersey I wore when I was just old enough to walk and hold a ball. I find the new logo very successful, very graphic and dynamic.